Aqua Teen Blunder Force
I left work early today after my building's fire alarm sounded, just as the buzz was going around the office that 10 "suspicious devices" had been found scattered around Boston -- including every bridge into and out of the city limits. I left the Prudential Center to spot a police helicopter flying somewhere off to the East. My usually packed commute home was nearly empty.
As a progressive postmodernist, I understand that fear and terrorism are both concepts that are malleable and relative, but give me a fucking break - I was freaked out when there were fake bombs attached to every bridge I could conceivably use to get home tonight. I mean, who does that?!? I mean, besides global news and media cartels like Turner Broadcasting.
Well, according to Boston.com, eccentric artists do! Now, while most of our mayor's and governor's ire (and legal actions) are being directed, appropriately, towards Turner Broadcasting for today's Mooninite stunt, Boston.com has decided that as long as we have somebody under arrest for doing Turner's "dirty" work, it's their journalistic duty to profile the seedy underbelly of guerilla marketing, the master criminal mind that cleverly, um... was a poorly paid lackey in a multi-city advertising campaign.
Tonight, shortly after Martha Coakley arrested an Arlington artist who planted the Mooninite devices, Boston.com posted all of the juicy details, like where this guy went to art school, and that he graduated "with distinction." Obviously, the Globe is pretty desperate to provide some resolution to today's narrative. I can't even tell if this is a vilification of the artist as a stand-in for Turner's underwhelming apology. It's not even that vilifying. Had this man's employer actually sought approval from local authorities, he would have been rewarded for participating in a creative marketing campaign.
Even as it stands now, it is doubtful that anyone feels satisfied that he's in custody. But that's exactly what his role in the story is--to attempt to bring closure to the narrative, and in a satisfying way, because the actual events of today leave us with a postmodern sense of ambiguity.
Boston revs up the first responders like it's September 12th, later thinking it is likely a hoax, but at the day's end, there's no lone, industrious schizophrenic claiming responsibility. There's not even a performance artist proving a political point. We have the parent company of fucking CNN, the fucking news channel, admitting that they were advertising an obscure, niche market cartoon show, and admitting that they had been doing it for weeks. In several cities. And that all of us Bostonians had just gotten around to flipping out about it today. Oh, and by the way, "Sorry our news channel was unable to report that we were connected to the hoax -- you see, there's this horse that just died, and we were all so sad."
I don't know which take-home message is more dissatisfying: Big Media just pranked Boston for the sake of Commerce, or Big Media just terrorized Boston for the sake of Commerce. Either way, remember America: when you watch Aqua Teen Hunger Force, you let the terrorists win.









